How pricing fits together

Pricing pulls together three ideas that usually live in different places: what you offer, what you sell, and the member benefits that connect them. A fourth piece, the price preview, shows the result for anyone.

What you offer ──priced via──▶ Member benefits ◀──grants── What you sell
                                     │
                                  shown in
                                     ▼
                              The price preview

What you offer

Everything a visitor can book or buy. Each item has its own base price, or none at all, before any benefit changes it.

Classes: scheduled sessions people book a seat in
Appointments: a coach’s time, booked from their availability
Online courses: self-paced lessons, sold or included
Shop items: products and gift cards

What you sell

The things people pay for once or on a schedule. Holding one of these is exactly what a member benefit checks for.

Memberships: recurring plans, optionally capped per week
Class packs: one-time credits, spent per booking
Gift cards: a prepaid balance, redeemable anywhere

Member benefits

One rule on an offering says what holding a chosen plan changes about its price. There are three kinds:

Included: holders book for free (a pack spends one credit instead)
Percentage off: a reduced price for holders
Fixed member price: a flat price that replaces the base one

With no benefit set, everyone pays the base price.

The price preview

Pick anyone (a guest, a member, or a specific plan) and Offer → Pricing shows exactly what they would pay for every class, appointment, course and product. It uses the same logic as checkout.

One persona at a time: guest, member, or a specific plan
Every offering priced exactly as checkout would price it
Health checks flag pricing that doesn’t add up